MarCom Group Garners Platinum Award
FAIRFAX, Va., — MarCom Group is proud to announce it received the 2022 Platinum Award for Government Marketing from Summit International Awards (SIA) for its work supporting the Air Force Civilian Service (AFCS) in their civilian recruitment efforts.
MarCom Group worked with AFCS to fill 36 senior-level vacancies for the newly-established United States Space Force (USSF) headquarters in Washington, DC. The integrated marketing campaign included a landing page with animation effects, social media activity, email marketing, and paid advertising to target qualified job seekers.
“This award is an acknowledgment of MarCom Group’s commitment and enthusiasm in helping the United States Space Force accomplish their recruitment objectives with a multi-channel marketing campaign. By providing remarkable creative experiences through advanced technologies, like USSF’s interactive three-dimensional (parallax) landing page, we are thrilled to have contributed to successful campaigns for such an integral part of protecting our nation,” stated Bryan Clark, MarCom Group’s Creative Director.
SIA is an internationally recognized award forum where marketing and communications businesses compete for three top recognitions in the following categories: Summit Creative Award, Marketing Effectiveness Award, and Emerging Media Award. SIA has been granting marketing awards for nearly 30 years. In 2022, International judges reviewed more than 1,900 submissions from companies across the globe for the Marketing Effectiveness Award category. MarCom Group earned Platinum, which constituted only six percent of the overall submissions, according to the SIA website.
“We are incredibly proud of our team for developing a campaign that was worthy of this award and for developing a campaign that drove incredible success and filled vacancies imperative to the ramping up of the United States Space Force’s headquarters. We get to wake up every day and work magic that really makes a difference for our nation. The only thing better than that is being recognized for that magic by international award agencies like Summit International Awards,” stated Lauren Rainford, AFCS Account Manager.
“I continue to be impressed by our team and am proud of their dedication and hard work that made this award possible. We also want to thank our partner, Bridge Media, for their help with the paid media,” said Deb Rainford, MarCom Group’s Owner and President.
Team members:
Bryan Clark, creative director; Lauren Rainford, account manager; Ed Ellsworth, back-end developer; Kathleen Murray, senior editor; Jeremy Diamond, senior graphic designer; Kyle Brown, copy editor; Pat Dunn, senior copywriter; Tammy Belazis, senior graphic designer; Tobi Osunbayo, front-end developer; and Phil Harmon, principal solutions architect.
Please visit https://www.summitawards.com/past-mea-awards-listings/ to see our award.
MarCom Group is a top-ranked creative agency that provides strategic advertising, branding, marketing, design, digital, and events solutions. We are a woman-owned small business founded in 1996 in the Washington, DC area.
Interested in learning more? Visit our portfolio to see how award-winning booth designs and commercials are merely one of the many services we provide.